How to Design a Sales-Generating Landing Page
If you’re selling a single product or making a single offer, you need to learn to craft a hard-working sales-generating page.
For example, how would you like a 32% conversion rate on a $19 ebook?
Or know the secret to increasing conversion from 10 to 15% by adding one simple element to your page?
Find out here, from Bob Bly:
5 Reasons Why Your Business is Losing Customers
You work hard to get customers – so wouldn’t you like to keep them? Here are 5 common reasons why your customer isn’t buying from you a second time…
Amazon Tests Ad Tool that Rivals Google
Amazon.com Inc. is taking its most assertive step yet into the digital-advertising market by testing a new display ad offering that threatens multibillion-dollar revenue streams at Google and firms like Criteo SA.
Tips to Perform Your Site’s SEO Audit
First thing is first: If you can’t get your page indexed, then you can’t appear on Google.
20 of the Best Website Designs to Inspire You
Every once in a while, I’ll come across a website that really makes me stop and think. So, I found 20 of them to show you.
How to Write Effective Meta Descriptions
The meta description carry snippets of up to 320 characters, a tag in HTML, that summarizes a page’s content. This summary is displayed by the search engines along with the website title.
A thoughtfully written meta description helps you get more and more visitors to your website.
2 Ways You can Improve Customer Engagement on Amazon
Econsultancy columnist Oren Stern has offered two strategies for the retailers doing business with Amazon for improving customer engagement using search and social advertising.
31 Call-to-Action Examples You Can’t Help But Click
An effective call-to-action in your copy helps you arouse an action among your prospects and motivate them to initiate a purchase of service or product.
HubSpot columnist Brittany Leaning has shared 31 useful call-to-action examples that you can implement in your marketing.
11-Step Guide to Write a Great Blog Post
Blogging is an essential element of your marketing tools. It helps you stay connected with your customers and keep them updated with your updates.
HubSpot columnist Rachel Leist has shared eleven-step guide to help marketers create great blog posts.
6 Strategies to Create High-Performing Content
Content marketing is all about creation of original and helpful content that also fits into the parameters of the search engine indexing. Continuous analysis and efforts can help you come out with such content.
Content Marketing Institute columnist Julia McCoy has shared six strategies to create high-performing online content.